Water is a fundamental human need. Every person on earth needs at least 20 to 50 liters of clean, safe water for drinking, cooking, and simply keeping themselves clean and hygienic. Polluted water isn’t just dirty—it’s deadly. Some 1.8 million people die every year of diarrheal diseases like cholera. Tens of millions of others are seriously sickened by a host of water-related ailments—many of which are easily preventable. The United Nations considers universal access to clean water a basic human right, and an essential step towards improving living standards worldwide. Water-poor communities are typically economically poor as well, their residents trapped in an ongoing cycle of poverty. Education suffers when sick children miss school. Economic opportunities are routinely lost to the impacts of rampant illness and the time-consuming processes of acquiring water where it is not readily available. Children and women bear the brunt of these burdens. Water is obviously essential for hydration and for food production—but sanitation is an equally important and complementary, use of water. A lack of proper sanitation services not only breeds disease, it can rob people of their basic human dignity.

Clean drinking water, safe hygiene practices and proper sanitation are essential to thriving communities. They are prerequisites to human health and wellbeing and play a fundamental role in economic stability. There is no one-size-fits-all solution to every community’s water problems. Instead, we partner with communities, working together to develop customized, and sustainable solutions that meet their needs and eliminate waterborne illnesses. The result…communities transform and are empowered with the foundation for lasting change. Under the influence of "Swachh Bharat Mission" and "National Rural Drinking Water Program" by the Government of India, the Rural Organisation for Development has launched a program called "Swachh Jal Mission " to create awareness for adequate and pure drinking water. To provide every person with sufficient safe water on a sustainable basis for drinking, cooking and other household basic needs, which can easily and easily be achieved in every accessible situation. Nowadays safe drinking water is one of the major problems of our society. All government departments, including the state, PHE, are already identified areas where groundwater is contaminated. In most of the development blocks in India, drinking water is affected by unimaginable elements. In fact a large number of rural areas are affected by water arsenic, fluoride and iron etc. People in these areas are bound to buy pure drinking water for their daily use. According to the criteria of the "National Rural Drinking Water Program (NRDWP)", the "Swachh Jal Mission Project" is targeting areas where pure drinking water is a major concern for health. In collaboration with BDO / Gram Pradhan / Ward councilors, rural areas as well as urban population "Swachh Jal Mission" surveyor finalizes some of the affected areas where there is a need for pure drinking water. "Swachh Jal Mission" is helping NGOs / SHGs / entrepreneurs to create awareness among communities about pure drinking water. Financial institutions such as banks are mainly located in affected development blocks or other local bodies, which at the same time establish micro / mini water treatment projects to empower the unemployed.